SBI to organize Kisan Mela in Punjab on 18th July
- Expected to cover thousands of farmers through nearly 1350 branches in the state
- The national event would cover 10 lakh farmers through nearly 14,000 branches
Chandigarh – July 16, 2018: State Bank of India, the country’s largest lender will organize Kisan Mela at nearly 1350 rural and semi-urban branches across Punjab on 18th July, 2018. Kisan Mela is one of its kind initiative by SBI to develop connect with farmer customers, resolve their grievances and educate them about various their rights and banks initiatives. The Bank which has close to 1.50 cr. farmer customers, plans to connect with atleast 10 lakh farmers through this mega Kisan Mela.
SBI had recently organised Kisan Mela which attracted over 6 lakh farmers across various locations in the country.
As part of Kisan Mela, bank also offers KCC farmers an enhancement of 10% to their credit limit on renewing the account. SBI has taken this initiative to reach out to the farmers to educate about the benefits of renewing KCC account to get maximum benefits of interest subvention from Government and coverage under Pradhan Mantri Fasal Bima Yojana. Bank will also make farmers aware about the benefits of timely renewal of KCC account and usage of KCC Rupay Card for transactional convenience.
In addition to this, SBI will sensitise farmers on various Agri-products of the bank like Asset Backed Agri-loan, Mudra Loan and loans on other allied agri activities.
About State Bank of India
State Bank of India (SBI) the largest commercial bank in terms of assets, deposits, profits, branches, customers and employees; is also the largest mortgage lender in the country. As on March 31, 2018, the bank has a deposit base of Rs. 27.06 lakh crore with CASA ratio of 45.68% and advances of Rs. 20.48 lakh crore. SBI has 32.13% market share in home loans and 34.97% market share in auto loan. The Bank has the largest network of 22,414 branches in India and ATM network of nearly 59541 ATMs. SBI is present in 35 countries with 207 offices. SBI has 3.05 crore mobile banking users and 4.79 crore internet banking customers. On social media platforms, SBI has the highest number of followers on Facebook, Youtube, Linkedin and Pinterest. Bank tops the list of followers on Facebook and Youtube across all banks in the world.